Storm was RedZed’s first sporting partnership, reflecting the strong synergies between our two organisations. RedZed began as a small business in a challenging market nearly 18 years ago, just as the Storm emerged as Victoria’s first professional rugby league club in the National Rugby League back in 1998.
Both on and off the field, Storm embody the values of family, accountability, hard work, respect, and passion—values that align perfectly with RedZed’s commitment to integrity, relationship-building, bold exploration, and pride in execution.
We wish the team all the best for the 2025 season!
RedZed x Storm collaborations
See our other sponsorships
In addition to being the major partner of the Melbourne Storm, RedZed is proud to serve as the principal partner of the BBL Hobart Hurricanes. Like us, the club embodies the values of respect, bold exploration, integrity and pride in execution.