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Growth Article // 4 min

Glad You Asked: Is social media marketing right for me?

The XYZed has scoured the internet for the most popular questions asked by self-starters - and now we’re answering them. We spoke with social media expert Chrissie Malloch, a strategist at Australian creative agency The Royals (who are also RedZed’s creative agency), about how social media marketing can work for you.
August 13, 2018
Growth Video // 1 minute 30 seconds

Watch a recap of our first Brand of Sisters event

Attendees of our inaugural RedZed Brand of Sisters event left feeling empowered to grow their brand, their way. Jess Hatzis from Frank Body spoke about the challenges and successes of growing from scratch, and designer Ellen Porteus’ tale of going solo six months into her design career was equally inspiring.
August 7, 2018
Growth Article // 6 min

Great Expectations: How the landscape can change as you grow

So, you’ve put in the hard yards. And not without effort your business is starting to grow. But what do you do now? There are plenty of guides out there to get you thinking about your own self-starter journey, but it’s important to have an idea of what to expect along the way.
July 13, 2018
Growth Article // 5min

Jess Hatzis: “Your brand is an investment not an expense”

Having started Frank Body with zero dollars, Jess Hatzis and her fellow founders were doing it all. They made the signature coffee body scrub by hand in a warehouse after they knocked off from their 9-to-5s, built an ‘average website’ and shipped their products via Australia Post.
June 27, 2018